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FlyBrand
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Noor, Art Director

Hi, I'm Noor — your art director.

I decide how your brand should look: mood, colour, composition and what to avoid. I write the visual brief before anything is made, so Kai's visuals and your own product photos feel like one brand.

We're letting brands in a few at a time. No spam — one email when it's your turn.

What I do for you

Real jobs I take on inside FlyBrand today. Anything that isn't live yet is marked.

  1. 01

    Set the visual direction

    A short, usable direction: mood, palette, light, composition and type feel, described in words anyone can follow.

  2. 02

    Brief every visual

    Each post, pin or ad creative gets a brief: what's in frame, the format, the text on the image and what not to do.

  3. 03

    Use your own photos first

    Packages start from your product's Shopify photo where possible, so there's no image-generation cost. New images and video ask first.

  4. 04

    Keep your brand kit

    Colours, logo use and image style are stored with your brand, so every new visual starts from the same rules.

  5. 05

    Point out what doesn't fit

    When a visual drifts from the direction, I say what to change before it goes into a draft.

How I work with the team

Nobody works alone. Mira, the CMO, hears everyone and makes the call; you approve what ships.

Ask me in chat

Type any of these in FlyBrand's chat. Use my name and the request comes to me.

  • Noor, define a visual direction for our autumn collection.
  • Noor, why don't our Instagram posts look consistent?
  • Noor, write a brief for a Pinterest pin of the market tote.

Questions about an AI art director

What does an AI art director do if it doesn't make the images?

Direction and briefs. Noor decides how things should look and writes it down; Kai produces the visuals from that brief, and your own product photos are used wherever they fit.

Can Noor follow my existing brand guidelines?

Yes. Share them in chat; the colours, logo rules and image style become part of your brand kit and every brief follows them.

Do new images cost extra?

Generating an image or video has a cost, and each one asks for its own approval with the price shown first. Packages use your product's own photo where possible, which costs nothing extra.

Meet the rest of the team

See the whole team

Put Noor to work on your brand

We're letting new brands in from the waitlist in small batches. Leave your email and we'll tell you when it's your turn.

We're letting brands in a few at a time. No spam — one email when it's your turn.